MyDentist is the UK's largest provider of dental care with over 8 million patients and 675 practices nationwide. They provide a mix of NHS and private treatment and are at the forefront of innovation in Dentistry.
MyDentist approached us to create an online patient communication and appointment booking platform to reduce costs and improve patient choice and engagement. The system needed to send high volumes of automated appointment reminders, recalls, feedback surveys and marketing messages via SMS, email and hybrid mail.
Over a thousand staff had to be able to access the system simultaneously with different views and access levels. The platform needed to be capable of sending tens of millions of communications across multiple channels each year. No pressure then!